Meet the Vendor: BEING
Who are you and what do you do?
Hi! My name is Cynthia and I’m the founder and maker at BEING. BEING is a handcrafted line of small batch, organic and vegan bath and body products based out of the Pacific Northwest.
What was your first memory of making something?:
When I was nine, I tried making an all-natural face mask that required tomato. I didn’t have tomato, so I opted for the next best thing in our pantry, which was tomato paste. I begged my mother to try my experiment on her, to which she agreed. Big mistake. Shortly after removing her “mask” her face had broken out into an itchy rash that resulted in a doctor’s visit and topical medication for days. Needless to say, she wasn’t very pleased, but I learned the valuable lesson that not all ingredients are created equal!
How far will you be traveling to come to UCU?:
What do you love most about craft show vending?:
Putting a face to the word “customer.” When you’re primarily an online business, you rely on a lot of analytics and digital tools to understand your customer, but nothing beats meeting that person in real life, having actual conversations, and observing their facial expressions as they peruse through your booth and ask questions about your brand. I love hearing their stories and learning about who they are.
Plus, it’s so gratifying to see when people open a bottle of my bath salts and for a second or two, their eyelids close and you can tell that they’re being transported to another place by the scent.
Is this a full-time business for you?:
Where do you see your business in 3 years?:
I’d like to extend the range of products to a fuller apothecary offering and have a retail presence in every single state!
Who’s your biggest fan?:
My husband. He has supported my vision since before it was even an option and believes in me when I doubt myself.
What’s your favorite item that you sell?:
Release Milk Bath – it’s our best seller because it’s so delectable. I think about the people that buy it and am elated to know that despite whatever they’re going through in life, they can escape from reality for just a few moments while indulging in a rich treat.
What’s the best experience you’ve ever had with one of your customers?:
We have a customer that’s a huge fan of our line and one time bought every single item in our shop and decided to throw a “treat yourself” workshop with our products at her yoga studio. What an inspiration!
Be sure to check out our Instagram to enter a giveaway with BEING for 1 Release Bath!